Here’s another fantastic Gabe Lee Edmonton Review!

Here’s what another valued client had to say about Gabriel Lee Edmonton Rep Review and Noteworthy SEO

“My business is not technical in nature. For a long time, I didn’t think we needed to advertise online, or try to get traffic from the internet to grow…When we first started talking to Noteworthy, I realized there is no other way for people to find our business these days, or any business for that matter. I search for things I need on my phone, so I assume a lot of people do as well. Finally, we’re in a position to be found online and I have these guys to thank for it.”

Bobie Rabo

Review on Google

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Gabe Lee Edmonton, President CEO Noteworthy SEO Profile on International C Suite Who’s Who

http://www.worldwidebranding.com/Gabriel-Lee

Major Products and Services:

Marketing and Search Engine Optimization (SEO) services

Marketing Area:

United States; Canada

Expertise:

Search Ranking, Marketing Strategy, Implementation and Relationship building

Hobbies/Interests/Sports:

Traveling; Personal Growth; Health and Fitness

Educational Background:

Bachelor of Commerce in Finance, University of Alberta (1989) Certified Investment Management Analyst, Wharton (1997)

Affiliations/Associations/Societies:

Chairman Council Producer (Scotia McLeod Inc.), Advisory Council Founding Member (Richardson Partners Financial)

Charity/Volunteer Work:

Mustard Seed Foundation (Edmonton), Boys and Girls Club (Edmonton), Fundraising Committee (Edmonton Police Foundation)

What do you attribute your success to?:

He attributes his success to his drive for innovation and risk assessment.

How did you get involved in your profession?:

He became passionate about marketing because of his prior insights in deciphering and differentiated great businesses from merely good businesses. Effectively Communicating Value Proposition for a business is vital for growth and success. The internet is the most effective and evolutionary way to level the playing field for any business, regardless of it’s size.

What do you consider to be the highlight of your career?:

I discovered that I could take complex, essential information, simplify and translate it in such a way that allowed decision makers to make decisive and astute choices.

Where will you be in five years?:

In five years, Mr. Lee intends to use his knowledge and profits to enhance the effectiveness of non-profit organisations.

Day-to-Day Responsibilities:

Overseeing sales and client acquisition, as well as outsourcing and coordination

Licenses/Certifications:

Certified Google Partner (Adwords and Mobile Search); Certified Investment Management Analyst; ABSA Class 4 Power Engineer, Certified Alternative Strategies Specialist (Wharton)

Awards/Honors:

Numerous Sales, Asset Management and Innovation awards at ScotiaMcLeod and Richardson Partners Financial.

Extended Bio:

Mr. Lee began his career as an investment advisor in 1989 with ScotiaMcLeod Inc., a wholly owned subsidiary of Scotia Bank. During his 15 years with that firm, he became one of the largest producers nationally (top 30 of over 1,200 advisors) and was given the title of director before leaving the firm in 2004. At the end of his tenure with ScotiaMcLeod, Mr. Lee managed more than $200 million in client assets, with both retail and institutional clients within his book of business. He distinguished himself in the field of Investment Management, earning numerous awards and accolades from ScotiaMcLeod, his peers and his clients. In 2004, he accepted an offer to be First Vice-President of Richardson Partners and help launch the Edmonton office as a Founding Partner. In 2012 Gabe left the Investment Advisory business to pursue other aspirations. He remains a Director and holds senior positions at various Private Corporations.

Click for the BBB Business Review of this Internet Marketing Services in St. Albert AB

BBB Accredited Business Review for Noteworthy SEO

BBB Welcomes Noteworthy SEO as a BBB Accredited Business.

BBB has determined that Noteworthy SEO meets BBB accreditation standards, which include a commitment to make a good faith effort to resolve any consumer complaints. BBB Accredited Businesses pay a fee for accreditation review/monitoring and for support of BBB services to the public.

BBB accreditation does not mean that the business’ products or services have been evaluated or endorsed by BBB, or that BBB has made a determination as to the business’ product quality or competency in performing services.

Noteworthy SEO affirms that it meets and will abide by the following standards.

Standards of BBB Accreditation
Build Trust
Establish and maintain a positive track record in the marketplace.
Advertise Honestly
Adhere to established standards of advertising and selling.
Tell the Truth
Honestly represent products and services, including clear and adequate disclosures of all material terms.
Be Transparent
Openly identify the nature, location, and ownership of the business, and clearly disclose all policies, guarantees and procedures that bear on a customer’s decision to buy.
Honor Promises
Abide by all written agreements and verbal representations.
Be Responsive
Address marketplace disputes quickly, professionally, and in good faith.
Safeguard Privacy
Protect any data collected against mishandling and fraud, collect personal information only as needed, and respect the preferences of customers regarding the use of their information.
Embody Integrity
Approach all business dealings, marketplace transactions and commitments with integrity.

 

Source: BBB Accredited Business Review for Noteworthy SEO

 

 

Click for the BBB Business Review of this Internet Marketing Services in St. Albert AB

Intro to Gabe Lee Edmonton

Gabriel Lee began his career as a stock broker in 1989 as a rookie at ScotiaMcLeod Inc. In those early days, there was much turmoil and competition between ScotiaMcLeod broker/advisors and the bankers at Scotia Bank, their parent company. The investment industry in Canada had undergone a radical change after the first major, catastrophic market downturn in 1987…the “Great Crash of 87′”…Little did we know that this was only a harbinger of things to come in the years and decades ahead…

Investment Dealers, brokerage firms, wirehouses, were severely hemorrhaging under the weight of client losses, margin calls and illiquidity…this is when financial regulators stepped in and allowed Canadian Banks to own Investment Dealers…Hence, a predominantly privately owned industry, with long standing Toronto Based players, such as McLeod Young Weir, a powerhouse in the Debt syndication market in Canada, agreed and succumbed to the overtures of The Bank of Nova Scotia…one of the 6 formidable “Chartered Banks” in Canada, working in concert and closely to the other Chartered Banks under the ever watchful eye of The Bank of Canada.

Fast forward to when our intrepid rookie broker, one Gabriel Lee began his career, freshly out of the University of Albert, armed with a Bachelor of Commerce degree…in 1989, the bankers and brokers had not exactly made nice with one another yet…they were still competing to take clients and assets away from one another, after all, old habits die hard…

Not fully understanding or concerned about the political strife between the two firms, Gabe began to forge a relationship with local Scotia Bankers…this led to friendships, relationships and referrals which continue to this day.

Through his success at ScotiaMcLeod, culminating in Mr. Lee becoming one of the highest producers in the firm (top 30 out of almost 1,500 advisors), and earning the distinction of Chairman’s council producer, Gabe was promoted to the position of Director of ScotiaMcLeod.  During his tenure at ScotiaMcLeod, Gabriel taught courses on Discretionary Asset Management to ScotiaMcLeod advisors across Canada, from  Halifax to Whiterock BC.  He Chaired the Retail Advisory Council which liaised between ScotiMcLeod senior management, Scotia Bank Senior management and ScotiaMcLeod advisors.

In 2004, Gabriel was courted by Richardson Partners Financial, which later became Richardson GMP and was offered a position as First Vice President and equity owner of the firm. Until the merger between Richardson Partners Financial and GMP Capital, Gabriel held the second largest equity position of any advisors at Richardson Partners, a fact that would come back to haunt him post merger, without the support of those that he virtually started and built the firm with.  At the time Gabriel left Richardson GMP in 2011, he remained one of the largest advisor shareholders in the firm.

Currently, Gabriel Lee Edmonton is the CEO and President of Noteworthy SEO, a Internet Marketing and Search Engine Optimization (SEO) firm dedicated to helping entrepreneurs reach their target audience via becoming more visible on Google ranking higher on the Search Engine Results Page (SERP).

Here is what some of his clients have recently said about him:

 

 

Domo Arigato Don’t Call me Roboto…(Repost by Gabe Lee Edmonton)

Meet Google assistant: A new search platform, rather than a gadget or an app

Think of it as Google 2.0. Google assistant is Google’s search smarts put into anything, no keyboard needed & conversations welcomed.

For comparison, you can think of Google assistant the way Amazon has an Alexa assistant in the Echo, but the Echo itself isn’t Alexa. Similarly, Microsoft builds its Cortana assistant into Windows devices and will be bringing it to Xbox.

No catchy name for “Google inside”

The move still doesn’t give Google’s assistant a catchy name like Apple Siri or the aforementioned Alexa and Cortana assistants. Heck, Google isn’t even branding the product as Google Assistant — upper-case on the Assistant. Rather, it’s “Google assistant,” with the emphasis remaining on Google itself.

There’s a potential concern that Google is missing a chance to create an actual assistant with personality, which some people like. It’s certainly confusing with the whole lack of upper-case situation, which I think will likely change.

We’ll see. What’s clear is that people will be hearing a lot more about how all types of things have “Google assistant” in them.

Google assistant in Home & Allo

For example, the newly announced Google Home voice-activated home assistant was described as having Google assistant built in. Similarly, the new Allo messaging app was said to have Google assistant smarts, helping you automatically respond to messages or to converse with Google itself to get things done.

In one example, Pichai demonstrated a conversation where he asked Google about movies nearby, said he wanted them to be kid-friendly, got a prompt if he wanted to buy tickets and then had that transaction done. A similar demo happened for booking a restaurant within the Allo app:

This will be familiar to those who’ve been watching the tech news recently and hearing so much about “bots.” Basically, Google assistant is also Google’s bot platform — but Google never used the word “bot” that I noted.

I suspect Google’s avoiding that because many of the bot efforts out there will likely fail, as the promise of some machine learning to accomplish some tasks proves more difficult than possible. There will be successes, of course. But by avoiding the bot name, Google potentially avoids being seen as going down a wrong path even as it walks the same.

Google search goes conversational, aims to get things done

So what is Google assistant, in the end? Google assistant combines two things: Google’s expertise in extracting information from content across the web and from partners plus its machine learning smarts to understand what people are asking.

Put another way, Google search has been largely a way that people typed queries in a one-way conversation to get information that they themselves used to complete tasks. Google assistant is going beyond that, to a two-way conversation, one that aims to fulfill tasks as well.

For more, see our live blog today, Google’s blog post that also introduces Google assistant to the world and especially, a long interview by Miguel Helft of Forbes with Sundar Pichai that goes in depth about Google assistant.

For More on how Mobile Searches can boost your business, visit Noteworthy SEO

Simple Concept but Very Powerful! (Reposted by Gabe Lee Edmonton)

The future of voice-related SEO for local business

Google’s recent developer event revealed details about how the search giant is thinking about the future. Columnist Chris Marentis shares tips on how local businesses can learn how to be found in the environment that’s taking shape.

On May 18, Google brought hundreds of developers together for Google I/O, its annual developer conference. Hot topics included artificial intelligence, natural language processing, voice recognition, translation and new product announcements — Google Home, Google assistant and Allo.

Maybe you’ve heard about some of these, but I’m going to share thoughts on how you should adapt your local marketing to these developments. But first, a brief recap of some of these announcements.

Google Home is Google’s answer to Amazon’s Echo. It’s a voice-activated speaker-like device that can intelligently listen to commands, return answers to queries from Google Search, control home automation, play music and set appointments using a new platform called Google assistant.

Allo is Google’s new messaging app. It uses integrated machine learning and continues to learn your style over time, making it more convenient for users to get things done — make reservations, list tasks, schedule meetings and so on. It also features Smart Reply, which offers suggested replies based on the message content. Allo integrates with the new Google assistant platform, allowing you to easily search for the information you need.

These new product announcements signify a change in the way information is sought and delivered. In a previous article, “No More Typing: How to Prepare for the Next Wave of Voice Search,” I mentioned that as of October 2014, 41 percent of adults and 55 percent of teens used Siri, Google Now or Cortana voice search at least once a day.

Google’s CEO, Sundar Pichai, has revealed that half of the search engine’s queries are from mobile devices, and a fifth of those are made via voice search. Search is moving beyond typing into a white box to bringing Google to wherever you are — desktop, walking around your home, using your phone. Your voice is the new search tool.

Two important themes: machine learning and artificial intelligence

The future is voice-activated search driven by artificial intelligence, natural language processing and machine learning.

Late last year, our company did an experiment with machine learning using our SurePulse platform and the IBM Watson API. We discovered that with machine learning, we can take the analysis of a website beyond the standard SEO elements — such as analyzing the content of a URL with text analysis and ascertaining the tone and emotion of the content.

These announcements from Google are good news for small business owners. In the past, we worried about writing copy that matched keywords, so that search engines could understand and serve up the content in response to the correct terms.

We can now write copy that is conversational, simple and contextual that our users can understand. Voice-activated search combined with machine learning and natural language processing will also be augmented by contextual information about users, including their locations, style and past behavior.

The three key ways to win in voice-activated search

  • Understand the customer’s conversational speech. Ask your team to collect phrases customers are using to describe their problems. Have the marketing team listen in on calls, and whenever sales or account managers meet with clients or prospects offline, have them make note of the commonly used phrases.
  • Interview customers by phone.
  • Ask simple questions to get the customers to give you answers in their own words.

Collecting and using this knowledge must be an effort across your whole company. Gather the intelligence from the front lines and aggregate it in a place where marketing can use it for web copy and sales and support can use it for scripts, FAQs and more.

Connecting the relationship between people, places & things

If you were planning a visit to a foreign country, you could already use Facebook’s Natural Language processing to make the query “Friends who have visited France” and get a result of your Facebook friends who have visited France. Today, a Google search is not likely to return the same results, but we hope it will in the Google assistant-powered world.

As consumers use more voice-activated search, businesses should prepare for contextual searches that may look like:

  • dishes my friends ordered at Toki Underground;
  • movies for kids near me;
  • order a gluten-free pizza with vegetarian toppings;
  • remodeling companies reviewed by my neighbors; or
  • restaurants my friends recommend in Kansas City.

All the products that use artificial intelligence, machine learning and voice search will need permission to observe and learn the consumer’s choice and style.

This will give rise to different kind of tools and data for marketers to get to know their audience.  Maybe a Google Trends-type tool for voice searches will be in the works soon. Until then, do your own experiments.

Amazon Echo already returns local business results from Yelp, so perform some test voice queries and see how you fare. Once Allo and Google Home are available, use them to see (or hear) how your business appears in search, and if it doesn’t, learn lessons from those businesses that are returned in search results.

As consumers use voice search with increasing frequency, the businesses that pay attention to customer conversations will win. In addition, a voice search world will favor marketers who are able to connect their websites with their local presence and provide search engines with as much information as possible using structured data.

Pretty soon, you’ll likely find consumers making queries like “Okay Google! There was a hail storm yesterday, who do I call?” Start preparing now so your company is the one that gets the business.

For more details and information on how to implement these changes to capture more search results visit us at Noteworthy SEO today!